Press Release: 1/13/2026
Curio Spice Co. Brings Direct-Sourced, Artisan Blending to the San Diego Winter Fancy Food Show
JANUARY 11, 2026

CAMBRIDGE, MA — [01/09/2026] — Curio Spice Co., the woman-owned, B Corp–certified spice company known for ethically sourced, small-farm spices and in-house artisan blending, will exhibit at the San Diego Winter Fancy Food Show this January. Attendees are invited to visit Curio Spice Co. BOOTH 4344A to experience the brand’s signature approach to fresh, high-impact flavor, rooted in ethical trade. With a mission to build a more just spice industry, Curio continues to grow its national wholesale presence while championing responsible sourcing relationships and exceptional spice quality.
Founder Claire Cheney to Host Live Demonstration: “From Farm to Flavor: Spices That Transform”
Curio Spice Co. founder and “Blender-in-Chief” Claire Cheney will lead a live culinary demonstration titled:
From Farm to Flavor: Spices That Transform Featuring Claire Cheney of Curio Spice Co.
January 13 | 11:00–11:30 AM
During this fast-paced, flavor-forward session, Cheney will share how Curio sources spices directly from small farms and cooperatives around the world, and how the company’s in-house blending process turns those ingredients into distinctive, restaurant-quality blends for home cooks and professional kitchens. The demo will offer an inside look at Curio’s sourcing philosophy, flavor theory, and the craft techniques that bring out the full potency of spices—from blooming and toasting to layering and balance.
Celebrating “Herb Goddess”: Curio’s Newest Blend and a Breakout Favorite
Curio Spice Co. will also celebrate the strong early success of Herb Goddess, the brand’s vibrant new blend that has quickly become a favorite among customers and wholesale partners. Featured prominently at the show and highlighted during Cheney’s live demonstration, Herb Goddess showcases Curio’s hallmark style: bold, fresh aromatics, clean ingredients, and a blend profile designed to make everyday cooking instantly more delicious.
Attendees can sample Herb Goddess and explore pairing ideas at the Curio booth and the Tuesday Demo—ideal for roasted vegetables, fish, chicken, grain bowls, dips, and more—while learning how Curio’s blends deliver both standout flavor and meaningful impact through ethical sourcing.
About Curio Spice Co.
Curio Spice Co. is a woman-owned, B Corp–certified spice company based in Cambridge, Massachusetts. Founded in 2015, Curio sources fresh spices directly from small farms and cooperatives around the world and produces all blends in-house. Curio is dedicated to building a more transparent and equitable spice trade while inspiring deeper curiosity, better cooking, and a more connected global food system.
Media Contact:
Collin Woodruff
Curio Spice Co.
collin@curiospice.com
curiospice.com